Checkatrade
Leadflow drying up? No problem.
Checkatrade, the UK’s No.1 trade directory, were struggling to sign up new members because tradespeople were already busy enjoying plenty of work after lockdown. So we devised a DM, social media and display ad campaign highlighting the additional benefits that a Checkatrade membership offered. Within hours, the leadflow and other metrics exceeded all expectations.
// Direct mail
// Art direction
// Copywriting
// Image retouching
// Social media
// Print materials
// DV360 animations
Social media figures
%
improvement on click-through rate
%
reduction in cost per click
%
reduction in cost per lead
%
improvement in form conversion